Fearless Freelancer #1 – The Journey Begins

It struck me the other day that so much of the work I do with freelance trainers, whether it be as a Mentor or Workshop Facilitator is concerned with helping them overcome fears and worries of some kind. Being an independent trainer essentially means that you are working on your own. It has its obvious advantages but one of the downsides is that you
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How to get repeat business. This really works

As a freelance trainer in a competitive market there is always a temptation to be super focused on getting new business. However, as we all know it’s much easier to get work from existing clients rather than new ones. Once you have done a piece of work for a new client first and foremost you want them to be really satisfied with the training
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5 Ways To Get Work As An Associate Trainer

If you are just starting out as a freelance trainer you might be considering getting associate work. It’s a good way of getting some income in fast as you don’t have to get involved in the sales and marketing, you can just turn up and deliver. But it’s not as easy as you might think, mainly because there is a lot of competition and
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How To Be Totally Cool About Marketing Your Business

I’ve been following up this week with delegates who attended ‘How To Create A Successful and Profitable Training Workshop‘ last month in Manchester. One of the ladies I spoke to who is just about to set up her own training business told me that one of the biggest things that she got from the programme was that she now ‘felt totally cool about selling
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Why There Are No Tips From Me This Week

We’re into the first week of the school holidays here and if you are coping with kids at home I hope it’s all going OK! Are you having a well deserved break away? Do you have a few days out planned? Or are you busy juggling work with family and feeling stressed out? When I first started out as a freelance trainer I would
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Here’s Some Of Your Social Media Questions Answered

Hope you are having a great week in this fabulous un-March like weather and that it isn’t affecting your productivity too much! Thanks to everyone who dragged themselves away from the garden on Monday evening and joined in the Social Media Q and A. I really enjoyed answering your questions and it was interesting to see that you not only had issues around Social
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5 Tips To Get Better Results From Social Media

One of the key issues that continues to crop up with people that I work with is Social Media. Do any of these sound familiar? – Feeling of overwhelm, you know you ought to be using Social Media but don’t really know where to start or if you are doing the right things  - Concern that it all takes too much time and could impact on more important
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This Ruins Most Freelance Trainers

During the week I always set time aside to provide a number of complimentary consultations, these are just 30 minute sessions where you can call me up and we can chat about the biggest challenges in your business right now. One of the most common issues I get is this: ‘Sharon I’m doing all the right things, I’m going out and doing loads of
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6 Ways To Get Clients To Come To You

What an absolutely fabulous day we had at Trainer Talk Live last Friday. It was lovely to see so many people there, to reconnect with old friends and meet some new ones too. Thanks to Gary Gorman and Ali Campbell for two great sessions, both very different but both equally useful and inspiring. If you want to see what we got up to and what people
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4 Great Resources To Help You Grow Your Training Business

Wow! My message to you last week seemed to strike a chord and provoked an unexpected and immediate reaction… within minutes of sending it out I had loads of emails and tweets – so thankyou! Here are just a couple: ‘A great email and one that I need to action – so thank you!’ Sharon Jackson  ‘Well done Sharon! Whilst it must be difficult
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